Month: June 2018

Benefits of Choosing Outdoor LCD Monitors over Indoor Screens

Posted on: June 26, 2018

Outdoor LCD monitors are an ever-growing and effective technological means for major brands to increase their awareness, key messaging, and reach a larger demographic than ever before. These digital signs are capable of withstanding the most detrimental weather conditions; they’re sunlight readable; extremely versatile; and they’re equipped with high brightness capacity to contend with all levels of natural and artificial lighting. On top of that, installing an LCD monitor that’s specifically designed and constructed for outdoor use can end up saving you a great deal of money in the long run while also increasing your bottom line.

Continue reading to learn more about the benefits of LCD monitors for outdoor use.

High Brightness Capacity

Indoor LCD monitors simply don’t have the same brightness capabilities as outdoor displays because they don’t have to contend with the same harsh elements such as heavy rain, snow, dust, dirt, or bright sunlight. Conventional displays are often placed and used in controlled settings in which the temperatures and lighting are artificially implemented, whereas outdoor displays are more durable and can adjust to various natural lighting movements. They have a much higher brightness scale and can adjust according to the natural movements of the sun and other elements. You also have the option of manually controlling the brightness level if you choose.

Water, Dust, and Weatherproof

Since outdoor LCD displays are far more likely to be exposed to inclement weather conditions, traffic, the general public, and natural elements, they need to be durably constructed with only top quality materials. The chassis is arguably the most important external factor that determines the longevity of the display. It needs to be able to prevent dust particles, moisture, and debris from permeating the surface and then building up inside of the device. All outdoor displays are engineered with these scenarios in mind, which means they’re built to overcome pretty much anything the external world has to throw at them.

Sunlight Readability and Anti-Reflective Coating

Much like the importance of the high brightness capacity feature, outdoor displays must also be equipped with exceptional sunlight readability and anti-reflective coating to improve visibility of the information displayed on screen. Keep in mind that a lot of the passersby who will be viewing your outdoor signage will either be driving in their cars, on their bikes, or walking down the street. They don’t have a great deal of time to stop and stare at your screen in an attempt to read what it says. Also, it’s been proven that if people on-the-go aren’t able to make out what a sign says within a few seconds, they automatically lose interest. Make sure your advertising is clear and concise to prevent this from happening.

Versatility

Finally, outdoor LCD monitors boast a wide range of versatility because they can easily be transported from one location to another and depending on the setting, they can also be useful indoors. For instance, if you want to set up advertising inside a mall that has large skylights to let in a lot of natural lighting, then an outdoor display is your best option.

Nauticomp Inc. is one of the most prominent designers, manufacturers, and distributors of a wide array of indoor and outdoor LCD monitors that include all of the abovementioned features. Our customizable displays can be used across a wide range of industries including retail, restaurant, medical, military, naval, warehouses, and within gaming institutions. Contact us today to learn more about how our products can revolutionize the way you do business.

Why You Need a High Brightness Monitor for Billboard Ads

Posted on: June 15, 2018

LED digital display monitors are no longer simply the wave of the future; they’ve already slowly infiltrated the advertising industry and are making a huge impact as we speak. Small and large corporations that have already started implementing digital signage throughout their advertising and marketing campaigns are reaping the many rewards. Digital advertisements afford companies countless advertising opportunities, easy changeovers, and they can also save a great deal of money. Keep reading to learn about the advantages of digitizing your billboard ads and using high brightness levels to capture people’s attention.

Attention-Grabbing Ad Campaigns

The whole point of putting up billboard ads is to grab and keep the attention of anyone who happens to be driving past them without creating too much of a distraction. Your message should be clear, concise, and directly to the point so that people can get the main gist of it within a matter of seconds. Additionally, it should be catchy, legible, and well-lit. The brightness level of your digital display advertisements matters because people will be viewing them at different times of the day or night in varying weather conditions and it’s crucial to make sure they’re completely comprehensible to maximize their overall impact.

Easy to Read

High quality and well-lit billboards are much easier to read than their traditional static counterparts because they’re equipped with strong anti-glare and anti-reflection capabilities that prevent any obstructions. This is an important consideration when deciding on the types of displays to use and their positioning because passersby should be able to read your advertisements and understand the key brand messaging without having to do a double-take, which could be dangerous in high-traffic conditions.

You Get Complete Control of Your Key Brand Messaging

Switching to digital advertising means you can take complete control of your key brand messaging and easily change your advertising whenever you see fit. You can easily adjust the settings based on each new ad campaign and even control the brightness levels so that they correspond to certain times of day and weather conditions without having to call in a middleman to change out the ads for you. Since everything will be digitized and there are no paper ads that need to be updated or replaced, you can change your ads at a moment’s notice.

Low Maintenance and Highly Durable

Modern LED displays aren’t just built to last an incredibly long time; they’re also carefully designed and constructed to withstand the changing weather and driving conditions of the regions in which they’re placed. Heavy snow, rain, sunshine, and even hail are no match for these advertising wonders, which will end up saving you a great deal of money in the long run because they don’t need to be repaired or replaced as often as traditional billboards.

Nauticomp Inc. has been the leading designer and manufacturer of custom digital displays across a wide range of commercial and industrial workforces including mining, construction, military, naval, retail, restaurants, and many more. Our exceptional digital signage has helped countless customers around the world improve their overall advertising revenue. To learn more about our company and our products, please contact us.

How Sunlight Readable Display Technology Works

Posted on: June 6, 2018

Sunlight readable display technology is the ideal design for most industrial outdoor applications such as on construction sites, marine missions, military operations, in the forestry industry, and so forth. Industrial operations that require and even thrive off of robust rugged and durable LCD displays can benefit the most from sunlight readable display technology because they typically entail working outdoors in particularly harsh conditions for long periods of time.

What Is Sunlight Readable Display Technology?

Sunlight readable technology eliminate the need to manually change the brightness or lighting settings on your device. Instead, the device automatically adjusts to the appropriate brightness or dimness level for them. High-tech sunlight readable LCD displays typically include good-quality contrast rations which improve visibility regardless of the level of outdoor brightness while also utilizing anti-reflective capabilities.

All of these features also contribute to significantly longer lasting battery life because the devices don’t need to draw out as much power from their power sources as typical commercial LCD displays do. Lower brightness levels combined with increased readability in a variety of external conditions as well as strong optically bonded backlighting all keep power consumption considerably low.

How Does It Work?

In order to fully comprehend the inner workings of sunlight readable display technology, it’s important to gain a basic understanding of the underlying mechanisms at play. It all starts with TFT LCD displays. TFT LCD displays come in three different formats: transmissive, transflective, and reflective. The type of configuration you should be using depends on the stipulations and requirements of your specific industrial operations. All of these configurations share three basic commonalities:

  • They each require varying degrees of ambient light to function normally
  • They each use liquid crystal cells as their core source of light transmission
  • And they each incorporate a backlight to receive those liquid crystal cells

The exact process of sunlight readability varies depending on the type of device you’re using.

Misconceptions about Sunlight Readable Display Technology

A lot of consumers make largely unfounded assumptions regarding sunlight readable display technology. They typically assume that sunlight readability means exactly the same thing in every circumstance, but the reality is that it can have a wide range of definitions depending on the type of configuration that’s being used.

Another potentially problematic assumption that’s masquerading as fact in the consumer stratosphere is that because there’s no official sunlight readability agency that certifies this type of technology, companies don’t run performance tests before releasing these products onto the market. This couldn’t be further from the truth. Corporations that manufacture sunlight readable displays can still be held liable if their products don’t work up to the expected industry standards and they can even cause serious harm if they fail to meet the very requirements that they promise. That’s why many manufacturers take the additional steps required to guarantee that their products are capable of meeting and exceeding the expectations of their clients before putting them out on the market.

Nauticomp Inc. is one of those companies. As one of the leading LCD display manufacturers in all of North America, we take pride in the fact that all of our custom industrial and commercial displays are thoroughly tested before they ever reach the hands of our consumers. To learn more about our products, or to place an order, please contact us today.